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Playbook Free audit

For baseball & softball training facilities

More reviews. More members back. Every inquiry answered.

Playbook helps training facilities get found on Google and keep their community coming back. It runs automatically, without adding to your day.

Get your free Google visibility audit

Free. Tell us about your facility and we'll take a look.

Where good facilities lose families

  1. You're buried on Google.

    The top facilities in local search often have 100+ reviews. Most have a fraction of that, even with a great reputation through word of mouth.

  2. Families who stop training never hear from you again.

    A player takes a break. Nobody reaches out. The family moves on.

  3. Inquiries sit while you're coaching.

    A parent fills out your form or leaves a voicemail during lessons. By the time you call back, they may have gone somewhere else.

Why I started Playbook

I'm a pitcher who trains at local facilities here in Cincinnati. When I took time off, I never got a single message asking me to come back.

Great facilities are losing families just because nobody follows up. So I built the system I wish my facility had.

Marley, founder

What we set up

  • Review requests

    Every family gets asked at the right moment, with a direct link to your Google review page.

  • Win-back campaigns

    Former members get a personal message inviting them back, like a free re-evaluation or a new seasonal program.

  • Instant follow-up

    Every new inquiry gets a text and an email within seconds, then follow-ups until they book.

  • Google Business Profile cleanup

    The right categories, photos and services, and the same info everywhere, for every location.

Add-ons: a referral program, and check-in texts for current members.

How it works

  1. Free Google visibility audit

    We look at how your facility shows up on Google and where it's losing ground.

  2. 30-minute walkthrough

    You see the system running under your facility's name before you decide anything.

  3. We set it up

    Inside the tools you already use. You keep coaching.

  4. Monthly report

    A short, plain report on what happened that month.

Start with a 90-day pilot

Here's what we track and report on:

  • Google review count
  • Local search ranking
  • Booked evaluations
  • Former members who return

We report what actually happens. We don't promise a #1 ranking. Nobody honest can.

How we operate

  • Your accounts stay in your name. Texting number, Google profile, review link. If we part ways, everything stays with you.
  • Messages come from your facility, not from us.
  • Families opt in to texts, and every message lets them opt out.
  • We collect only what's needed to book. No medical information.
  • We ask every family for a review. No filtering out unhappy ones and no rewards for reviews. Those are Google's rules, and we follow them.

Questions

Do I need new software?

No. We set things up inside the tools you already use. If something's missing, like a texting number, we set it up in your facility's name.

Who sends the messages?

Your facility does. Messages go out under your name, from your number and email. Families hear from you, not from an agency.

How much work is this for me?

Very little. A 30-minute walkthrough, then access to the accounts we need. After that it runs on its own, and you get a short report each month.

How long does setup take?

It depends on your tools and how many locations you have. You'll get a timeline after the walkthrough, before anything starts.

What does it cost?

It depends on your facility. We'll give you a quote after the audit.

What if I already use StatStak, Mindbody or Upper Hand?

Good. Playbook works alongside the system you already use, so your staff and families don't have to learn anything new. Tell us what you use on the form and we'll go over how it fits during the audit.

Get your free Google visibility audit

Tell us about your facility. We'll look at how you show up on Google and send you what we find.